Bayside Auto Wash
Form · 2 min ago
Pulse is full-service embedded payments for vertical SaaS. Our team sells payments to your existing customers, boards and underwrites every merchant, and handles compliance and risk — and you earn a share of the revenue.
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Stage 1 · Embed payments
Embed Pulse with a few API calls or a white-label checkout. We connect to every major processor and verification service behind the scenes — your product ships payments without building any of it.
Gateway
Processor
Processor
Processor
Bank verification
Identity
KYC · OFAC
E-sign
Notifications
Processor
Processor
Workflow
Plus webhooks, REST API, and 300+ Zapier connections for the long tail.
Stage 2 · We sell it for you
You already have the customers. Pulse's in-house sales team works your base, gets each one approved for payments on your platform, and moves them from first contact to processing — you don't hire or manage a single rep.
Payments activation · Pulse sales team
New
Bayside Auto Wash
Form · 2 min ago
Ridgeline Outfitters
Web lead · 14 min
Contacted
Pho Saigon Express
Sarah K. · email sent
Northwind Bakery
Marcus T. · call back
Qualified
Harbor Marine Supply
MCC 5551 · $28K/mo
Application
Acme Coffee Co.
MCC 5812 · in progress
$42K/mo
Sunset Florist
MCC 5992 · docs pending
Approved
Trail & Stream Co.
Boarded · MID 482911
Capitol Diner
Live · 2 days
Pulse reps work every one of your customers — segmented by MCC, volume, and region. You never staff a payments desk.
Inline activity on every account: calls, emails, applications, and approval status — visible to your team in real time.
Conversion reporting at every stage — see exactly how much of your base is live on payments.
Stage 3 · Instant boarding
Every customer you send becomes a fully boarded merchant in one workflow — Pulse pulls business data, runs KYC and identity checks, collects documents, and submits to processors. Your team and your customer barely lift a finger.
8 min
Avg time-to-board
12
Auto-collected docs
Zero
Re-keyed fields
Application · Acme Coffee Co.
Auto-saving
01
Business
Legal name
Acme Coffee Co. LLC
DBA
Acme Coffee
EIN
47-2918342
MCC
5812 · Eating places
02
Owner
Name
Daniel Whitmore
Title
Owner / Operator
Ownership
100%
SSN verified
••• ·· 4421
03
Banking
Routing
121000358
Account
·······2918
Verification
Plaid · live
Statement
3 months attached
04
Documents
5 / 5 verified
Voided check
via Plaid
Driver license
via Smarty + ID.me
Articles of organization
via Documenso
KYC / OFAC screening
via Sovos
PCI self-assessment
via E-signed
Submitted to Fiserv + NMI · MID 482910
Boarded in 8 min
Stage 4 · We own the risk
Pulse underwrites every merchant and holds the processing risk — your platform takes on none of it. Our risk engine clears clean applications automatically and routes edge cases to our team with the signals already surfaced.
Decision queue · today
Trail & Stream Co.
Rule #047 · auto
$22K
/ mo
Capitol Diner
Rule #047 · auto
$31K
/ mo
Acme Coffee Co.
Rule #047 · auto
$42K
/ mo
Northgate Liquors
High-risk MCC · queued
$58K
/ mo
Harbor Marine Supply
Rule #047 · auto
$28K
/ mo
Pinnacle Smoke Shop
CB ratio > 1.2%
$84K
/ mo
Stage 5 · Compliance handled
KYC, sanctions screening, PCI controls, and an immutable audit trail run on every merchant — operated by Pulse, not your team. Adding payments never puts a compliance burden on your platform.
Compliance vault · Acme Coffee Co.
CompliantPCI DSS · SAQ-A
self-assessment
Filed Sep 12 · valid 12 mo
SOC 2 · Type II
audit · in progress
Q1 attestation
KYC · Owner ID
Smarty + ID.me
Re-screened daily
W-9 · ACH auth
Documenso · e-signed
Aug 04
OFAC · sanctions
Sovos · auto-screen
Last hit · 0
Audit log · 2yr
immutable storage
12.4M events
Audit trail · last 90 days
Immutable
Today · 10:34
KYC re-screen
Sovos · auto
Today · 09:12
OFAC sanctions check
Sovos · auto
Yesterday
PCI SAQ-A renewal reminder
compliance bot
Sep 28
Audit export · card-brand review
Pulse · manual
12.4M events captured · exportable to CSV / API
Stage 6 · Risk monitoring · always on
Velocity checks, device fingerprinting, and chargeback monitoring run continuously across every merchant on your platform. Pulse's risk team handles escalations — you only hear about what matters.
Portfolio risk feed · live
24-hour signal
1.2s avg detection
Active · 10:34
Velocity breach
Acme Coffee Co. · MID 482910
Case #4821 · escalated to risk team
Stage 7 · Your revenue share
Adding payments turns your platform into a revenue line. Pulse shares a cut of the net payments revenue from every merchant we activate on your product — calculated automatically, paid every month, with zero reconciliation on your end.
Revenue share · Brightline
This cycle · settling Nov 1
Volume
$18.4M
Net revenue
$131,400
Your share
$45,990
Your share
35%$45,990
Brightline
Pulse
65%$85,410
sales, boarding, underwriting, risk & compliance
As your base comes online
69% activatedLive today · 1,240 merchants
$45,990/mo
At full adoption · 1,800 merchants
$66,740/mo
Paid monthly by direct deposit · zero reconciliation on your end
Next payout Nov 1
Stage 8 · Your portfolio
Volume, chargeback ratios, merchant health, and your revenue share — every customer on your platform in one real-time dashboard. No spreadsheets, no monthly export-and-pivot ritual.
Authorization volume · 12 months
$48.2M
October · running
Processing volume
$48.2M
+12.4%
Active merchants
1,247
+38
Avg ticket
$84.21
+$2.40
CB ratio
0.42%
−0.06pp
Live · last 5
Acme Coffee Co.
$128.40 · approved
Trail & Stream Co.
$642.90 · approved
Capitol Diner
$24.50 · approved
Harbor Marine Supply
$1,840.00 · approved
Pho Saigon Express
$48.20 · approved
Stage 9 · Automation
Boarding, risk alerts, payout events, customer notifications. Every event in the platform can fire a rule — chaining actions across email, Slack, processors, and your own product via webhooks.
Rule #047 · new restaurant lead
Triggers
Application received
web form
Payment processed
gateway
Risk signal
velocity rule
Pulse Engine
when applicationReceived
if mcc == 5812
and volume < 50_000
and riskScore ≥ 70
Actions
Assign to Sarah K.
territory route
Slack #new-leads
channel notify
Send welcome
template #04
Auto-board
Fiserv + NMI
Now onboarding software partners
We sell it, board it, underwrite it, and run it. You add a revenue line to your platform without adding headcount.
Built for vertical SaaS platforms ready to monetize payments.